Mar 14, 2025
HoneyWired’s ‘Pixel Pledge’ Honored with Gold Muse Creative Award
Pixel Pledge has won a Gold Muse Creative Award in the Typography category, recognized for its innovative approach to integrating charitable giving into design.
Chicago, IL – March 14, 2025 – HoneyWired, an independent creative agency known for its innovative and purpose-driven campaigns, has been awarded a Gold Muse Creative Award for its groundbreaking typeface project, Pixel Pledge. Recognized in the Typography category, the project transforms type into a force for good, enabling seamless charitable giving through design.

Pixel Pledge is more than just a font—it’s a movement. Each character in the typeface contains a unique QR code that links directly to a charitable cause, making it easy for users to donate to organizations making a real impact. By merging typography with philanthropy, HoneyWired has created a new way for brands and individuals to integrate giving into everyday communication.

“We believe design should do more than just communicate—it should create change,” said Kevin McGlone, Creative Director at HoneyWired. “Pixel Pledge reimagines how we interact with type, turning every letter into an opportunity for generosity. We’re honored to have this vision recognized with a Gold Muse Creative Award.”

The Muse Creative Awards, one of the industry's most prestigious competitions, celebrates excellence in design, advertising, and digital media. With thousands of entries from agencies and brands worldwide, winning gold is a testament to Pixel Pledge’s ingenuity and impact.

HoneyWired continues to push the boundaries of creativity, using design and technology to craft meaningful experiences. Pixel Pledge exemplifies the agency’s commitment to blending art with purpose—one letter at a time.

For more information about HoneyWired and Pixel Pledge, visit pixelpledge.com.

About HoneyWired
HoneyWired is a Chicago-based creative agency dedicated to crafting compelling brand experiences. With expertise in branding, digital strategy, and experiential marketing, HoneyWired partners with clients to create work that resonates and drives results.

The MUSE Creative and Design Awards stand as a hallmark of global prestige, celebrating projects that demonstrate talent, ingenuity, and innovation. With a judging process built on fairness and precision, the International Awards Associate (IAA) ensures that each winning work reflects exceptional quality and elevates industry standards.

Grand Jury Panel
The distinguished jury included 57 accomplished professionals from 19 countries, each bringing a wealth of experience and expertise to the evaluation process. Using the blind judging method, the panel assessed each entry independently to ensure fairness and merit-based recognition. Among them were Design Director and Lecturer of Irving Smith Architects – Jeremy Smith, Design Manager of Lavazza - Florian Seidl, Associate Principle of KOHN PEDERSEN FOX ASSOCIATES PC - Xiyao Wang, CEO & Founder of Craft Design - Tiago Russo, Creative Director of Dentsu Creative – Edward Cheung, Executive Creative Director of Grey Pakistan – Fizza Shah), Marketing Manager of Meta – Min Lu, Motion Designer/Art Director of Asharq Business with Bloomberg - Ahmed Alsagheer, and other esteemed professionals advancing the creative and design fields.

Participation of International Brands
The 2025 MUSE Creative and Design Awards attracted submissions from some of the world’s most renowned organizations, including Aedas, Ralph Appelbaum Associates, Stanley 1913, Miramar Group, FILA SPORTS CO., LTD., Geely Design, Rawan Barakat, Coach, M&C Saatchi MENA, Crunchyroll, McKinsey and Company, Gravity Global, CGTN, NBCUniversal, and Hyundai MOBIS, while others were created for prominent clients such as Maybelline New York, Mondelēz International, eBay Germany GmbH, Jeep, Scotiabank, McDonald’s, GE Aerospace, NASA, and Samsung Mobile (Global). This diversity of entries showcases MUSE’s mission to honor projects that redefine possibilities and inspire excellence on a global stage.

“Celebrating 10 years of recognition, the 2025 MUSE Awards honor works that resonate beyond time, inspiring audiences and creators alike,” said Thomas Brandt, spokesperson of IAA. “This milestone marks not only a decade of achievements but also the limitless possibilities that lie ahead. Congratulations to the winners for their remarkable accomplishments and dedication to excellence.”

About MUSE Creative and Design Awards
The MUSE Creative and Design Awards celebrate excellence in creativity and design across diverse industries. MUSE honors innovative projects that push boundaries, set new standards, and inspire audiences worldwide. By providing a global platform, the MUSE Awards recognize exceptional talent and groundbreaking ideas that shape the future of creativity and design.

About International Awards Associate (IAA)
Established in 2015, the International Awards Associate (IAA) is a global organization dedicated to recognizing professional excellence and outstanding achievements in various industries. As the organizer of a wide range of prestigious award programs such as the MUSE Creative Awards, MUSE Design Awards, Vega Digital Awards, NYX Awards, NYX Game Awards, TITAN Business Awards, TITAN Property Awards, London Design Awards, NY Product Design Awards, and many more, IAA aims to honor, promote, and encourage professional excellence, from industry to industry, internationally and domestically, through award platforms that are industry-appropriate.